About Us

Lakes, trails, rivers, fields, courts, ice rinks, and more! Michigan is a destination for your participants to explore!

In partnership with Travel Michigan, the Pure Michigan Sports initiative utilizes the strength and recognition of the award-winning Pure Michigan brand in an effort to attract sports events of all shapes and sizes to Michigan. Sports have a rich history in the State of Michigan. From hosting world-renowned events like the Ryder Cup and the Super Bowl to youth activities generating lifetime memories, Michigan has a wide variety of destinations from which to select for your next event.

Founding partners of the Pure Michigan Sports initiative include organizations representing the following destinations: Ann Arbor, Battle Creek, Detroit, Flint, Grand Rapids, Kalamazoo, Lansing, Livingston County, Mt. Pleasant, Saginaw/Bay City/Midland, Sault Ste. Marie, Traverse City, Holland and Muskegon. The list of partner organizations for the statewide-initiative will be continuing to grow into the future. With woods, water, big cities, small towns and four great seasons, Michigan has great venues and experienced professionals to make your next sports event a true success. We invite you to select Michigan for your next sports event!

A Perfect Summer in Michigan